About Us

Prince’s Trust International was founded in 2015 by His Royal Highness The Prince of Wales to tackle the global crisis of youth unemployment, building on over four decades of experience in the UK. Its mission is to empower young people to learn, work and thrive by providing opportunities to develop the skills and confidence to succeed. Their model ensures that we are able to tailor our programmes to local needs, identifying gaps in ongoing provision. Prince’s Trust International works in 13 countries across Africa, Asia, the Caribbean, Europe and the Middle East delivering a variety of youth programmes in the fields of education, employability, entrepreneurship, and personal development. Prince’s Trust International is committed to amplifying the voices of young people on the global stage and putting their needs at the very heart of the design and delivery of their work.

“HRH The Prince of Wales's vision is that young people must be empowered to build their own futures. This has never been more true as we emerge from the worst of the pandemic.

Enterprise Challenge Pakistan instils the entrepreneurial spirit in young people encouraging them to develop business ideas and gain life skills like teamwork, self-confidence and problem-solving. We hope this year’s finalists will become the employers of tomorrow.”